B2B Marketing Automation Specialist

January 31

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HomeBuddy

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HomeBuddy is a home improvement service that connects homeowners with local trusted contractors to complete various home renovation and repair projects. The company offers a range of services, including bathroom remodeling, window replacement, gutter guards installation, roofing, siding, HVAC, and more. HomeBuddy provides free, no-obligation estimates and helps homeowners find and match with skilled contractors to ensure their project needs are met effectively. With a focus on customer satisfaction, HomeBuddy aims to deliver high-quality remodeling and renovation experiences through expert planning, execution, and communication.

Online Advertising • Lead Generation • Social Media Advertising • Content Marketing

51 - 200 employees

Founded 2023

👥 B2C

📋 Description

• Ready to find your perfect job fit? • Welcome to HomeBuddy, where making a home awesome is like seeing a vision come to life! • We are on a mission to create a friendly and trusted platform to connect homeowners with the right contractors across the US. • What started as a small idea has become a fast-growing home improvement platform focusing on lead quality and long-term partnerships based on trust and mutual success. • We are a product-first company with a long-term outlook - our platform consistently evolves based on data insights and the most up-to-date tools. • This job is for you if: you would like to work in a positive atmosphere where teamwork and trust in your colleagues are primary values. • You succeed in an environment that values initiative and sharing feedback and your suggestions and efforts are recognized and appreciated. • You are used to taking responsibility for solving difficult tasks and are directly involved in how your efforts impact the final result. • You are excited to be responsible for automating and improving the B2B inbound and outbound funnels. • This full-time and remote position offers flexible working hours, availability is required during core hours from 6 AM to 12 PM CDT (GMT-6 winter time, GMT-5 summer time), Monday through Thursday. • Outside of core hours, you have the flexibility to manage your schedule as long as you meet deadlines and job responsibilities. • Your future tasks will include: • 1. Clay Automation & Technical Implementation: • Building and maintaining high-performance automation workflows. • Customizing and optimizing waterfall strategies using multiple data sources. • Monitoring and improving automation success rates and response times. • Implementing proactive error detection and resolution systems. • 2. Data Integration & Quality Management: • Creating and maintaining automated Clay tables with focus on data accuracy. • Developing efficient enrichment processes using multiple data sources (Apollo, ZoomInfo, LinkedIn). • Implementing quality control measures for data validation. • 3. Technical Quality Assurance: • Establishing testing protocols for automation deployments. • Documenting technical solutions and best practices. • Maintaining system stability and performance standards. • Building scalable and reliable integration workflows. • You're going to need this to be successful in this role:

🎯 Requirements

• 2+ of experience in B2B automation [inbound and outbound] and sales processes. • Experience with data enrichment and prospecting workflows. • Strong technical problem-solving abilities. • Experience with performance monitoring and optimization. • Strong focus on automation reliability and error prevention. • Ability to balance resource efficiency with data quality. • Proficiency with Clay automation workflows. • Experience with complementary tools (Instantly, LinkedIn Sales Navigator, Apify, MillionVerifier). • Knowledge of email deliverability fundamentals (SPF, DKIM, DMARC). • Intermediate understanding of AI prompting and implementation. • Experience with iPaaS automation platforms (Make/Zapier) is a nice to have. • Background in sales operations or prospecting is a nice to have.

🏖️ Benefits

• Enjoy the freedom to work from anywhere without being tied to one place - while ensuring you are available to our team during the agreed working hours. • Achieve a harmonious work-life balance with a flexible schedule tailored to your local needs, along with paid vacation, sick leave, and local holidays. • Empower yourself with work equipment of your choice partially paid for by HomeBuddy and up-to-date apps and tools to maximize your productivity. • Feel valued and appreciated with an industry-leading compensation package. • Get recognized and rewarded for both outstanding individual efforts leading to extraordinary results and our team success. • Enhance your well-being with our allowance program covering fitness activities and mental health programs. • Learn and expand your knowledge by both working on complex tasks and using paid training opportunities, including courses, events, and conferences.