Incode Technologies
Mobile Security • KYC • AML • B2B • Identity Management
51 - 200
💰 $220M Series B on 2021-12
Digital Marketing Specialist
October 3
Incode Technologies
Mobile Security • KYC • AML • B2B • Identity Management
51 - 200
💰 $220M Series B on 2021-12
Description
• Incode is seeking a Digital Advertising Specialist with expertise in Google PPC and LinkedIn Advertising. • Requires a strong focus on B2B campaigns and effective digital marketing strategies. • The role involves optimizing ad performance and utilizing HubSpot for marketing automation. • Strong analytical skills are essential for monitoring and reporting on campaign success.
Requirements
• 2-5 years of experience in Google PPC and LinkedIn Advertising, particularly in B2B campaigns. • Google PPC certification is required. • Proficiency in LinkedIn Campaign Manager and Google Ads tools. • Hands-on experience with HubSpot and marketing automation tools. • Experience with A/B testing and conversion rate optimization (CRO) is required. • Experience with lead scoring, nurturing campaigns, and CRM integrations. • Excellent analytical skills and attention to detail. • Familiarity with tools like Zapier (or similar automation tools). • Understanding of Account-Based Marketing (ABM) strategies • Experience with Salesforce CRM • Bilingual in Spanish and English
Benefits
• Meaningful Equity • Flexible Working Hours & Workplace • Open Vacation Policy • Wellness Program • International Travel Opportunities • Additional benefit package according to location (401k, medical insurance, etc.)
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