Manager - Brand Marketing

February 26

🏄 California – Remote

Although this job is listed in California, this company may be open to hiring remote in other states.

💵 $98k - $137k / year

⏰ Full Time

🟠 Senior

🔴 Lead

💃 Brand Manager

🦅 H1B Visa Sponsor

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InStride

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InStride is a company that partners with organizations to provide career-aligned, debt-free education programs for employees. By offering strategic design and a flexible platform, InStride supports talent development, enhances employee engagement, and improves talent acquisition. Their solutions include tuition reimbursement, diversity, and inclusion initiatives, which help to build a skilled and resilient workforce in a rapidly evolving workplace. InStride's clients experience significant benefits, such as higher promotion rates, increased employee retention, and improved return on investment (ROI). Notable partnerships include collaborations with companies like Amazon to expand education opportunities for employees across various sectors.

51 - 200 employees

📚 Education

👥 HR Tech

📋 Description

• At InStride, people are our purpose. • We believe that investing in people is the most powerful way to drive success—for individuals and organizations alike. • As a public benefit corporation, we partner with leading employers to unlock opportunities for their employees, providing access to top-tier education programs that align with their employees’ career goals and the company’s business goals. • Our mission goes beyond skill-building; we're here to empower our partners’ employees to advance their careers, elevate their expertise, and achieve meaningful personal and professional growth. • InStride is seeking an experienced and strategic Manager, Brand Marketing to develop and execute brand strategies that drive awareness, engagement, and conversion.

🎯 Requirements

• 7+ years of experience in B2B marketing, brand strategy, public relations, communications, or a related field. • Proven track record of successfully executing brand campaigns and messaging strategies. • Strong understanding of customer behavior, market research, and segmentation. • Outstanding written and verbal communication skills with a portfolio showcasing the ability to craft compelling narratives, using different “voices” for different audiences and business needs. • Experience developing and maintaining strong relationships with journalists and media outlets and an understanding of the current media landscape. • Experience collaborating with cross-functional teams and external stakeholders. • Highly analytical with a data-driven approach to marketing and communications. • A creative self-starter who enjoys bringing new ideas and initiatives forward. • Process and detail-oriented, with strong project and program management skills. • Ability to thrive in a fast-paced, dynamic environment with an early-stage company mentality.

🏖️ Benefits

• 401(k) plan with company match • Flexible vacation policy • Paid family leave • Best-in-class health care benefits • And more!