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Senior Product Marketing Manager - Contact Centers

July 19

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Invoca

Invoca, the AI-powered conversation intelligence platform for B2C revenue teams.

Inbound Call Marketing • Call Tracking • Call Intelligence • Pay-Per-Call Advertising • Phone Leads

201 - 500

Description

• Drive business growth for Invoca’s solutions for Contact Centers, including supporting customer acquisition and upselling • Lead new product launches by working with cross-functional teams to develop and execute comprehensive go-to-market (GTM) plans and materials • Document compelling, differentiated messaging and positioning statements to drive interest in and adoption of Invoca’s solutions • Engage with Contact Center customers to understand their needs and buying behaviors to help them achieve maximum ROI and value using Invoca • Be the voice of the customer at Invoca so you can work with product management to develop differentiated product roadmaps • Track and understand the competitive landscape and develop competitive positioning for Invoca’s Contact Center offering against competitors • Partner with product management, marketing, sales, and customer success teams to develop content that support the demand gen and selling process, including first-call & upsell decks, sales collateral, playbooks, videos, blogs, and webinars • Deliver compelling enablement training for Invoca’s GTM organization in support of product launches and to help Invoca capitalize on market trends • Help position Invoca in the market by participating and presenting at relevant trade shows and events, engaging with analysts and press, and assisting with customer meetings

Requirements

• Product marketing experience for SaaS targeting the Contact Center industry • Minimum 5 years of experience in product marketing • Knowledge of AI, including how it is being used in Contact Centers • Expert understanding and experience with the go-to-market process including pricing and packaging along with the overall release management of critical customer-facing features • Ability to clearly communicate strategy and vision, while also being able to lead cross-functional go-to-market teams to execute launches and upselling motions • Strong verbal and written communication skills with demonstrated experience engaging and influencing senior executives. • Strong analytical and quantitative skills with the ability to use data and metrics to back up assumptions, recommendations and drive actions. • Ability to think strategically and execute methodically • Ability to thrive in a fast-paced environment where continuous innovation is desired • History of teamwork and willingness to roll up one’s sleeves to get the job done

Benefits

• Paid Time Off - Invoca encourages a work-life balance for our employees. We have an outstanding PTO policy starting at 20 days off for all full-time employees. We also offer 16 paid holidays, 10 days of Compassionate Leave, days of volunteer time, and more. • Healthcare - Invoca offers a healthcare program that includes medical, dental, and vision coverage. There are multiple plan options to choose from. You can make the best choice for yourself, your partner, and your family. • Retirement - Invoca offers a 401(k) plan through Fidelity with a company match of up to 4%. • Stock options - All employees are invited to ownership in Invoca through stock options. • Employee Assistance Program - Invoca offers well-being support on issues ranging from personal matters to everyday-life topics through the WorkLifeMatters program. • Paid Family Leave - Invoca offers up to 6 weeks of 100% paid leave for baby bonding, adoption, and caring for family members. • Paid Medical Leave - Invoca offers up to 12 weeks of 100% paid leave for childbirth and medical needs. • Sabbatical - We thank our long-term team members with an additional week of PTO and a bonus after 7 years of service. • Wellness Subsidy - Invoca provides a wellness subsidy applicable to a gym membership, fitness classes, and more.

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