Benetton Group
Benetton Group is one of the world’s best-known fashion companies.
Fashion Apparel
5001 - 10000 employees
Founded 1965
AI-Driven Digital Marketing and Social Media Intern
5 days ago
Benetton Group
Benetton Group is one of the world’s best-known fashion companies.
Fashion Apparel
5001 - 10000 employees
Founded 1965
📋 Description
• Develop and implement AI-enhanced content for Instagram and Facebook. • Assist in enhancing and integrating Italian Itinerary’s new wellness & yoga retreat offerings across digital platforms. • Research and engage with potential PR collaborations, influencers (assessing their true value), media, and advertising opportunities in tourism, hospitality, and travel. • Utilize tools like Meta Business Suite, Buffer, and Hootsuite to schedule and manage social content. • Use AI tools to refine digital marketing strategies, including email campaigns and SEO. • Conduct market research on premium travel audiences and flexible pricing strategies for high-value travel and wellness retreats. • Assist in creating AI-driven analytics reports to track digital performance and refine strategies. • Identify and establish partnerships with companies in fundraising auction industry to offer Italian Itinerary’s services (ideal for corporate incentives, fundraising events, etc.). • Research and expand our database of villas, retreat venues, and unique properties. • Targeted marketing research on established yoga teachers and their networks for potential collaborations.
🎯 Requirements
• Fluency in English (strong written and spoken communication skills). • High attention to detail and a proactive, independent work ethic. • Enthusiasm for AI-driven digital marketing and social media growth. • Strong research skills and ability to identify high-value collaborations. • Creativity in content creation, campaign development, and audience engagement. • Any experience with WordPress, SEO, or AI-enhanced marketing tools (e.g., ChatGPT, Jasper, Canva) is a plus. • Italian language skills are a plus but not required.
🏖️ Benefits
• Hands-on AI & Digital Marketing Experience – Work with emerging AI tools to enhance content strategy and audience engagement. • Real-World Industry Exposure – Gain practical experience in travel, wellness, and premium market positioning. • Remote & Flexible – Work from anywhere with a schedule that fits your studies and commitments. • Mentorship & Professional Development – Get direct guidance from an experienced travel consultant specializing in AI, digital marketing, and travel design. • Access to discounted and sometimes 'gratis' travel experiences, in Rome & throughout Italy!
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