Keelvar
Keelvar is a company revolutionizing the world of procurement by providing advanced sourcing optimization and automation solutions. Offering products like Autonomous Sourcing and Sourcing Optimization, Keelvar helps global procurement teams drive better sourcing outcomes across various industries, including Automotive, Food & Beverage, Hi-Tech Manufacturing, Pharmaceutical, and Retail. By digitalizing procurement processes, Keelvar enables organizations to optimize strategic spend, automate tactical and tail spend, and achieve significant cost savings. The company's platform supports a wide range of sourcing needs, from simple spot bids to complex tenders, and is trusted by industry leaders such as Siemens, Coca-Cola, and Samsung.
procurement • eAuctions • eSourcing • RFX • optimization
Customer Marketing Manager
October 20, 2024
Keelvar
Keelvar is a company revolutionizing the world of procurement by providing advanced sourcing optimization and automation solutions. Offering products like Autonomous Sourcing and Sourcing Optimization, Keelvar helps global procurement teams drive better sourcing outcomes across various industries, including Automotive, Food & Beverage, Hi-Tech Manufacturing, Pharmaceutical, and Retail. By digitalizing procurement processes, Keelvar enables organizations to optimize strategic spend, automate tactical and tail spend, and achieve significant cost savings. The company's platform supports a wide range of sourcing needs, from simple spot bids to complex tenders, and is trusted by industry leaders such as Siemens, Coca-Cola, and Samsung.
procurement • eAuctions • eSourcing • RFX • optimization
📋 Description
• We’re looking to hire an engaged and passionate Customer Marketing Manager to join our fast-growing Keelvar team. • This person’s focus will be on customer growth and they will lead on customer activation, expansion and retention initiatives. • Develop and execute customer marketing strategies to drive activation: getting our customer to their “Aha Moment” and helping them maximize the value they get from Keelvar. • Create upsell and cross-sell expansion campaigns for existing customers. • Analyze customer data to identify patterns, trends, and opportunities to segment and personalize marketing campaigns for maximum impact. • Collaborate with cross-functional teams to provide customer insights and align on customer-focused initiatives. • Partner with Customer Success to connect customers with the right educational resources to drive product adoption. • Implement lifecycle engagement and communication programs that highlight the experience and success of current customers. • Work closely with Customer Success and Sales to plan and execute customer events.
🎯 Requirements
• BA/BS in marketing, communications, business or related field. • Minimum of 4 years in customer marketing, lifecycle marketing, retention and customer success roles, preferably in a tech, B2B SaaS or startup environment. • Strong interpersonal skills with the ability to collaborate, communicate, and project manage across teams. • Strong commercial acumen with the ability to understand and articulate key business drivers to senior decision makers in a variety of industry sectors. • Self-motivated and able to work independently, as well as collaboratively in a fast-paced, startup environment. • Analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions. • Confident in presenting and leading discussions with both large and small customer groups. • Experienced crafting polished messaging to drive customer product usage and retention. • A passion for serving customers. • A balance of creative thinking, solid project management and analytical skills. • An energetic team-focused attitude. You are always willing and ready to jump in and help wherever you can. • A willingness to work with people from a diverse background and experiences.
🏖️ Benefits
• Competitive salary in a fast-growing start-up • 25 days holidays plus your birthday off on us! • Peace of mind with life assurance • Medical Insurance • Pension Scheme • MacBooks are our standard, but we’re happy to get you whatever equipment helps you get your job done. • Flexible working hours & a great work culture • Great culture
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