Recruitment Business Development - Account Based Marketing

July 29

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Keller Executive Search International

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Executive Search • Headhunting • CEO Succession Planning • C-Level Recruitment • Business Consulting and Services

11 - 50

Description

• Identify, prioritize, and target high-value accounts in the US market • Develop and execute account-based marketing strategies to drive engagement and conversion • Create and implement personalized, multi-touch ABM campaigns for each target account, including: LinkedIn engagement and outreach Tailored email sequences Strategic phone calls Custom content creation and distribution • Conduct in-depth research on target accounts to understand their specific needs, challenges, and decision-making processes • Build and maintain strong relationships with key decision-makers and stakeholders within target accounts • Create and maintain detailed account plans for each high-priority prospect • Utilize ABM technologies and analytics to track engagement and optimize campaigns • Conduct high-level sales calls with decision-makers, demonstrating our value proposition through a consultative approach • Collaborate with internal teams to ensure seamless service delivery and client satisfaction • Stay up-to-date with industry trends and market developments to identify new business opportunities • Track, analyze, and report on key metrics and KPIs to measure the success of account-based marketing initiatives • Maintain accurate records of ABM activities, client interactions, and pipeline management in our CRM system

Requirements

• Prior experience in recruitment business development or account management, specifically in account-based marketing • Proven track record of success in driving business growth and revenue through account-based marketing strategies • Strong knowledge of the US market and understanding of industry trends • Advanced understanding of Account Based Marketing principles and best practices • Exceptional communication and interpersonal skills, with the ability to build and maintain relationships with key stakeholders across multiple channels (phone, email, social media) • Experience in creating and executing multi-touch, personalized marketing campaigns • Proficiency in using CRM systems, LinkedIn Sales Navigator, MS Office suite, and other ABM technologies • Strong analytical skills to interpret ABM metrics and optimize campaigns • Self-motivated and results-driven, with a proven ability to meet and exceed targets • Ability to work independently in a remote work environment • Bachelor's degree or equivalent experience • Preferred: Background in the recruitment industry or experience selling services to US companies Certifications in Account Based Marketing or related fields

Benefits

• Competitive base salary + Attractive commission structure • Remote work environment • Flexible working hours • Opportunities for career growth and development in an international company • Professional development and training programs • Collaborative and supportive team culture • Comprehensive benefits package including: All public holidays observed Paid annual leave Paid sick leave Medical aid