VIP Marketing Specialist

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Knowledge Anywhere

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Knowledge Anywhere is a provider of a feature-rich Learning Management System (LMS) designed to streamline and enhance corporate training programs. The company offers a centralized platform that allows businesses to create, manage, and track training courses for employees, customers, or partners. The LMS includes advanced features such as assessments with AI, badges & leaderboards, course conversion tools, and reporting & analytics, among others. Knowledge Anywhere caters to various industries such as financial services, healthcare, manufacturing, and more. They also provide custom course development, a large course library, and virtual reality training solutions to meet diverse training needs. With a focus on compliance, employee onboarding, and talent development, Knowledge Anywhere aims to improve training efficiency and drive organizational growth.

Corporate eLearning Solutions • Learning & Development • Online Training • Virtual Classrooms • Learning Management Systems

11 - 50 employees

Founded 1998

☁️ SaaS

📚 Education

🏢 Enterprise

📋 Description

• Coldwell Banker Realty is seeking a full-time VIP Marketing Specialist to support operations in the West region. • This role focuses on enhancing the recruitment and affiliation experience for top-producing VIP real estate agents by developing, coordinating, and executing customized marketing strategies and materials. • The VIP Marketing Specialist ensures consistent branding across all channels while maintaining a strong commitment to customer service and brand standards. • The ideal candidate will collaborate with regional leadership, creative professionals, vendors, leverage company resources, and provide high-touch personalized support to facilitate a seamless affiliation experience. • We value diversity and are seeking a talented pool of candidates with different perspectives and backgrounds.

🎯 Requirements

• Prior real estate industry experience required • 3+ years of experience with marketing planning, strategy, social media & advertising • Strong communication and interpersonal skills, understanding of basic design principles, and the ability to handle small copywriting jobs and presentation development. • Experience working effectively in a fast-paced, multi-functional role • Excellent customer service skills and polished public speaking abilities. • Detail-oriented with the ability to track and manage projects from inception through execution. • Tech savvy with strong working knowledge of Microsoft Office Suite, project management systems, and CRM systems.

🏖️ Benefits

• Working with branch managers and leadership to identify VIP agents who need strategic marketing and brand support from before affiliation and through the onboarding process. • Preparing personalized presentations as requested for VIP agents and participating in the recruiting meeting with the branch manager and/or leadership team. • Consulting and brainstorming creative concepts with VIP agents to execute personal marketing strategies to enhance their business while showcasing our core values and leveraging company resources. • Work closely with designers, copywriters, and other creative professionals to ensure cohesive branding and execution of VIP agent marketing strategies and messaging across all marketing channels. • Utilize project management and tracking software to organize tasks, set deadlines, monitor progress, and ensure timely completion of marketing projects. • Act as a liaison providing applicable agent-approved marketing assets to external vendors for print or advertising services. • Providing issue resolution and one-on-one assistance for VIP agents as needed. • Collaborating with local office staff, regional marketing, and onboarding teams for newly affiliated VIP agents to ensure a seamless affiliation experience and communicating any relevant challenges or opportunities throughout the process to local leadership. • Staying on top of quality issues, rules, industry regulations, and protocols related to marketing, such as acceptable Fair Housing language; national, state, and local Association of REALTORS® requirements; MLS, and all Coldwell Banker identity standards. • Attending and participating in regional marketing meetings and/or training sessions.