Senior Direct Response Copywriter

September 6

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Launch Potato

Launch Potato’s brands and technologies help customers discover new products and services that make their lives better!

digital marketing • mobile marketing • direct marketing • community building • performance marketing

51 - 200

Description

• Write performance-driven copy for FinanceBuzz seen by over 44 million readers daily • Educate audience on financial products and services • Craft clear, concise, performance-oriented copy across various platforms including ads and emails • Use data to inform creative choices and report actionable insights

Requirements

• 4+ years of experience in copywriting, preferably for paid channels, with 2+ years of experience with direct response and 1+ years of experience writing video scripts • Practice writing for a variety of paid channels, including Facebook, Google, YouTube, and email • Experience with different copy mediums, including ad copy, emails, and landing page copy, but especially with video scripts • Understanding of performance metrics and the ability to use data to influence creative decisions • Online portfolio with recent work samples • Experience writing about financial services or technology is a plus

Benefits

• Base salary according to market rates for the nearest major metro • Profit-sharing bonus • Competitive benefits

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