Retention Analyst

February 26

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Ludicrum

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Ludicrum is a vibrant source of entertainment, specializing in cutting-edge iGaming solutions. With a commitment to innovation and creativity, Ludicrum offers a range of services including customer support, digital marketing, finance and reporting, and product development. The company fosters a dynamic work environment where collaboration and growth are prioritized, empowering its employees to push boundaries and contribute to impactful change in the iGaming industry.

51 - 200 employees

🎮 Gaming

🛍️ eCommerce

💳 Fintech

📋 Description

•Join Our Team as a Retention Analyst in the thriving iGaming Industry! 🚀 •As a Retention Analyst, you will play a pivotal role in analyzing, optimizing, and improving player retention campaigns to maximize customer engagement and lifetime value. •You will work closely with teams across Marketing, CRM, Customer Support, and Product, ensuring data-driven decisions that enhance player experience and business performance. •Analyze the effectiveness of retention campaigns using key performance indicators (KPIs) such as player activity, deposit frequency, churn rate, and customer lifetime value. •Track and evaluate player behavior patterns, including session duration, game preferences, and response to promotions. •Build and maintain automated reports and dashboards to monitor retention performance in real-time. •Segment players based on behavior, preferences, and risk level to tailor personalized retention strategies. •Utilize A/B testing and predictive modeling to optimize campaign elements such as bonuses, messaging, and timing. •Identify patterns and trends to anticipate churn risks and forecast future player behavior, ensuring proactive retention strategies.

🎯 Requirements

•iGaming experience is mandatory to understand the player lifecycle, industry trends, and retention challenges. •Strong data handling skills: Experience in extracting, analyzing, and reporting data using SQL and Excel is required. •Experience with CRM tools and data visualization: Proficiency in platforms like Tableau or Power BI. •Understanding of A/B testing methodologies and predictive modeling to enhance retention strategies. •Ability to work independently while collaborating effectively in a cross-departmental team. •Nice to have: Experience in player retention strategies and lifecycle management. •Knowledge of Python or R for data analysis and modeling. •Strong problem-solving mindset with a proactive and continuous improvement approach.

🏖️ Benefits

•Flexible and Remote Working: Work from anywhere, supporting your work-life balance. •Career Growth: We’re committed to your development, offering training and advancement opportunities. •Performance Bonuses: Earn bonuses based on company and personal performance. •Health and Fitness Benefits: Receive fitness reimbursements from day one, and after one year of employment, gain access to a health budget to support your well-being. •Extra Paid Annual Leave: Enjoy 22 days of vacation, with an additional day added for each year of employment, up to a maximum of 26 days. •Special Birthday Perk: Take your birthday off after a year of employment to celebrate!