Senior Content Marketing Strategy Manager - Events

March 13

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Lyra Health

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Lyra Health is a mental health company that partners with organizations to deliver comprehensive and effective global workforce mental health benefits. By providing evidence-based mental health care, Lyra Health boosts employee well-being and drives business impact. Their platform offers high-quality mental health support through a global network of professionals, utilizing AI matching technology to connect members quickly with suitable providers. Lyra Health serves families, couples, adults, and children, offering support for diverse mental health needs. Their programs aim to improve employee health, productivity, and reduce healthcare costs while providing a seamless member experience.

Behavioral health • mental health • digital health

501 - 1000 employees

Founded 2015

⚕️ Healthcare Insurance

☁️ SaaS

👥 HR Tech

💰 $235M Series F on 2022-01

📋 Description

• About Lyra Health • Lyra is transforming mental health care through technology with a human touch to help people feel emotionally healthy at work and at home. • We work with industry leaders, such as Morgan Stanley, Uber, Amgen, and other Fortune 500 companies, to improve access to effective, high-quality mental health care for their employees and their families. • With our innovative digital care platform and global provider network, nearly 20 million people can receive the best care and feel better, faster. • Founded by David Ebersman, former CFO of Facebook and Genentech, Lyra has raised more than $900 million. • About the Role • We’re looking for a Senior Content Strategy Manager to lead content strategy for Lyra’s branded and demand generation events including webinars and premier industry conferences. • You’ll work closely with product, corporate, and event marketing to craft strategic, high-impact content that ensures Lyra’s thought leadership stands out across the industry. • This role requires developing a comprehensive, scalable content strategy, including building and maintaining a content library that enables teams across Lyra to seamlessly reuse and repurpose event and webinar materials. • You will shape compelling narratives that highlight Lyra’s expertise, drawing from research, data, and customer stories to create insightful, memorable content that aligns with our brand messaging. • You’ll also work directly with Lyra’s senior leaders and customers, requiring command of executive-level and client-facing conversations. • A strong eye for data storytelling is essential—this person should be adept at uncovering meaningful insights and translating them into stories that resonate with our audiences, reinforcing Lyra’s position as a leader in workforce mental health.

🎯 Requirements

• 10+ years of demonstrated success in event content strategy, executive communications, and/or thought leadership strategy, preferably in the health care category • Strong storytelling and data storytelling skills, with experience uncovering, shaping, and presenting compelling narratives • Experience with event approaches, such as call for papers, speaker sourcing and management, and speaker bureaus • Ability to use data and metrics to measure content effectiveness and drive improvements • Proven ability to thrive in a fast-paced environment, managing multiple stakeholders and projects simultaneously • Advanced organizational and planning skills • Executive presence and strong interpersonal skills, with the ability to influence senior leaders and external partners • Exceptional verbal and written communication skills, attention to detail, and the ability to manage tight timelines

🏖️ Benefits

• Comprehensive healthcare coverage (including medical, dental, vision, FSA/HSA, life and disability insurances) • Lyra’s benefits package includes gender-affirming surgery • Lyra for Lyrians; coaching and therapy services for you and your eligible dependents • Equity in the company through discretionary restricted stock units • Competitive time off with pay policies including vacation, sick days, and company holidays • Paid Parental Bonding Leave for birthing and non-birthing parents • 401k and retirement benefits • Employee Well-being Program with additional perks: Fertility and Family Building, and Maternity program, Employer discount marketplace, Pet insurance, Financial planning tools, UberEats stipend, Legal services, Monthly technology stipend • We spread joy throughout the year with perks and activities, surprise swag, regular community celebrations and more!