Demand Generation Lead

February 12

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Logo of Maker

Maker

Maker is a company that specializes in video commerce, offering tools for creating personalized landing pages and eCommerce templates. It integrates design capabilities from platforms like Figma to facilitate cross-platform solutions for building online stores and websites. Maker also provides resources for customers to enhance their web experiences through various products and support options.

Content Marketing β€’ Commerce β€’ Conversion β€’ landing pages β€’ CRO

11 - 50 employees

Founded 2011

πŸ›οΈ eCommerce

☁️ SaaS

πŸͺ Marketplace

πŸ’° Seed Round on 2017-04

πŸ“‹ Description

β€’ Create a robust marketing plan, working closely with key stakeholders. β€’ GTM strategy planning. β€’ Segment the market and develop a plan to acquire new clients using innovative online channels. β€’ Creating and scaling up outbound strategy. β€’ Creating successful ABM campaigns. β€’ Experience with email automation tools like outreach.io and CRM tools like Salesforce. β€’ Optimize our marketing automation and lead nurturing processes through email, content, and social channels. β€’ Manage various email campaigns, including the template designs, calls-to-action, and content used in our email campaigns. β€’ Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content.

🎯 Requirements

β€’ Willingness to work in high-paced startup environment. β€’ Experience working with early-stage startups and in martech/ecommerce domain. β€’ Strong attention to detail. β€’ Must have done online events like webinars and podcasts. β€’ Good organization and planning skills. β€’ Excellent written and verbal communications skills. β€’ Excellent attitude and desire to learn. β€’ Must have experience designing digital marketing, content marketing, SaaS product marketing strategies for startups.

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