Senior Marketing Analyst
December 5
🇺🇸 United States – Remote
💵 $132k - $148.5k / year
⏰ Full Time
🟠 Senior
📊 Marketing Analyst
🦅 H1B Visa Sponsor
Description
• We are seeking a detail-oriented and data-driven Senior Marketing Analyst to join our Marketing Analytics team. • You will join a dynamic cross-functional team that drives growth through multiple marketing channels including paid media, paid search, email, social, brand, SEO, ASO and more. • This role will play a critical role supporting the team with insights, analysis and recommendations that optimize new subscriber acquisition, free-to-paid conversion, customer expansion and retention. • You will have the opportunity to bring your expertise in analytics and digital marketing to the team to shape, inform and optimize our marketing strategy, campaign performance, customer acquisition and engagement through measurement, testing, reporting, analytics and decision support. • You are ideal for this role if you are passionate about data, experimentation, digital marketing, outcomes-oriented, curious, and collaborative. • You will report to the Director of Marketing Analytics.
Requirements
• BA/BS degree in Marketing, Business or quantitative field such as Economics/Econometrics, Statistics, Mathematics, Computer Science, or Engineering • 7+ years hands-on experience as a marketing analyst, preferably in a Growth and/or Performance Marketing analytics role • Deep understanding of digital marketing channels, including paid media, SEO, SEM, social media, and email marketing • Familiarity with web analytics (e.g., Google Analytics, Adobe Analytics) and digital attribution methodologies • Experience with A/B testing and building experiment plans • Deep expertise with data analysis and reporting tools, e.g. SQL, Tableau, Looker etc • Experience with statistical analysis, bonus if you have experience with predictive analytics • Proven ability to interpret data, identify trends, and provide actionable insights and recommendations • Ability to clearly and effectively communicate data-driven insights to both technical and non-technical audiences • Excellent time and project management skills as well as motivation to succeed in a fast-paced, dynamic environment • Excellent communication and presentation skills
Benefits
• Comprehensive health plans* – 100% of premiums covered for employees & 88% of dependent premiums for US employees • Flexible Time Off for Exempt Employees/Generous PTO plan for Non-Exempt Employees – Take time to rest, relax and explore! Plus we offer Summer Fridays! • 401k, Company ownership in the form of RSU’s & ESPP Program
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