Product Marketing Manager

March 12

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MeridianLink

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MeridianLink is a leading provider of SaaS solutions for financial institutions, specializing in loan origination systems and digital transformation technologies. Their end-to-end platform enhances digital experiences through integration with mortgage LOS, deposit account opening solutions, and more. MeridianLink's cloud-based systems improve efficiency in loan processing and collections, data-driven decision-making, and account management. The company collaborates with partners to expand market reach and drive growth in the fintech industry. With over 25 years of experience, MeridianLink is dedicated to supporting banks, credit unions, and other financial service providers through technology and business intelligence.

technology • financial services • banking • loan origination system • Loan Origination

501 - 1000 employees

Founded 1998

💳 Fintech

🏦 Banking

☁️ SaaS

💰 $485M Post-IPO Debt on 2021-11

📋 Description

• The Product Marketing Manager at MeridianLink is responsible for deeply understanding their assigned product and creating market-facing content that clearly articulates MeridianLink’s differentiation, and targets the right audiences to drive new business. • The Product Marketing Manager will perform market research on current and new products, establish go-to-market timelines, guide sales teams, and develop messaging and market positioning that gets noticed. • The role will articulate the value proposition, competitive landscape, and product features and benefits, translating them into customer-facing messaging. • Creating and implementing customer case studies is also part of the role. • Manage the marketing of 1-2 products with a small impact on the company and support strategic initiatives led by Senior Product Marketers. • Assist in performing market research on current and new products, establish launch timelines, guide sales teams, and develop messaging and market positioning. • Partner with demand generation and content teams to drive the strategy and content for campaigns targeting prospects and current customers. • Work with product managers/owners to produce customer-facing roadmaps and market-facing assets. • Compile administrative necessities for the department and keep project progress updates current.

🎯 Requirements

• Bachelor's degree and 2-4 years marketing experience. • Product marketing or related experience within the SaaS and B2B. • Ability to conduct work assignments of increasing complexity under moderate supervision with some latitude for independent judgment. • Requires moderate proficiency in the subject area. • Professional within the subject area.

🏖️ Benefits

• Potential For Equity-Based Awards • Insurance coverage (medical, dental, vision, life, and disability) • Robust paid time off • Paid holidays • 401(k) plan with company match • Remote work