VP of Strategy - Go-To-Market

March 7

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Logo of Mitto

Mitto

Mitto is a leading provider of omnichannel communication solutions, facilitating seamless interaction between businesses and their customers. Their platform supports various communication channels such as SMS, Voice, Viber, WhatsApp Business, and Facebook Messenger, enabling businesses to engage, notify, and verify their users across different touchpoints. Mitto offers robust APIs and integrative solutions that cater to developers and non-developers alike, supporting secure, scalable, and global communication strategies. By enhancing customer engagement, marketing, customer support, and security, Mitto empowers businesses to reach audiences effectively and maintain high levels of customer satisfaction.

A2P Messaging • 2-Way Messaging • Transactional SMS Messaging • Short Code / Long Code set up • Bulk Messaging

📋 Description

• Develop and execute GTM strategies for new and existing products, ensuring successful market entry and expansion • Define Mitto’s competitive positioning and messaging to differentiate our offerings in the market • Work cross-functionally with product, sales, and marketing teams to drive customer acquisition, retention, and monetization • Analyze market trends, customer insights, and competitive landscapes to inform strategy • Ensure a strong alignment between customer needs and Mitto’s product roadmap • Equip sales teams with the tools, content, and strategies they need to win deals • Collaborate with C-level executives to shape business strategy and long-term growth plans

🎯 Requirements

• Proven experience in GTM strategy, market expansion, and revenue growth (ideally in CPaaS, telecommunications, or SaaS) • Strong strategic mindset with the ability to execute and drive measurable outcomes • Deep understanding of product marketing, sales enablement, and competitive positioning • Experience leading cross-functional teams and influencing stakeholders at all levels • A data-driven approach with the ability to translate insights into actionable strategies • Exceptional communication, leadership, and problem-solving skills

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