Content Creator - Producer
4 days ago
Description
• As the primary content creator, you will be responsible for ideating, shooting, and editing high-volume, quick-turn content with a particular focus on producing "ugly ads." • Produce a high volume of video content and still images for Meta ads, including quick product videos, native-feel photos, and UGC-style posts that cater to the platform's algorithm. • Create authentic, low-production-value content that resonates with audiences, echoing insights from the "Ugly Ads" episode, while ensuring quick turnaround times. • Stay up-to-date with social media trends to inspire fresh content ideas and keep the brand relevant. • Rapidly produce, edit, and iterate on content based on real-time performance metrics and feedback, adapting designs and visuals quickly to optimize for conversions. • Work closely with the Creative Director to ensure all content aligns with the overall creative strategy and branding. • Plan, schedule, and manage content across social media platforms like Instagram, Facebook, TikTok, and LinkedIn. • Respond to audience feedback and engage with followers to enhance brand interaction and build community. • Optimize posts for maximum reach and engagement, ensuring content resonates with target audiences. • Utilize analytics tools (Google Analytics, social media insights) to monitor content performance, track engagement, and adjust strategies as needed.
Requirements
• Strong knowledge of social media platforms and trends, with the ability to quickly produce content using minimal equipment (e.g., phone, Canva). • Basic video editing skills and familiarity with creating content for social media ads. • Experience with Meta ads is a plus. • Ability to work under tight deadlines and iterate content based on performance data. • Excellent communication and collaboration skills to work closely with marketing and creative teams. • Proven experience as a content creator or producer, focusing on generating social media content. • Strong writing, editing, and communication skills. • Familiarity with social media management tools like Hootsuite or Buffer. • Knowledge of SEO best practices and an understanding of how to optimize content for performance.
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