PPC Specialist

November 6

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More Staffing LLC

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recruitment • Human Resources • outsourcing • staffing • remote work

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Description

• JOB DETAILS • Position Title: PPC Specialist • Work Location: Remote • Work Schedule: 8 am CST - 5 pm CST • Total Hours: 40 hours per week (Full-time) • Job Description: We are seeking a skilled and motivated Paid Ads Specialist to join our remote team. As a Paid Ads Specialist, you will play a crucial role in managing PPC campaigns for our diverse client portfolio. • Responsibilities: • Launching new PPC campaigns on various platforms, primarily Google Ads and Meta. This could also include (Bing, TikTok and Programmatic platforms) • Continuous optimization of existing campaigns to achieve performance goals and maximize ROI. • Identifying and troubleshooting issues within campaigns to ensure smooth operation and optimal results. • Setting up advanced tracking and tagging solutions across GA4, Google Search Console (GSC), Google Tag Manager (GTM), and integrating Zapier for CRM workflows. • Implementing and managing CallRail tracking for phone calls to measure lead quality and campaign performance. • Generating comprehensive reports on campaign performance, providing insights and recommendations for improvement.

Requirements

• Proven experience in managing and optimizing Google Ads campaigns. • Experience with other PPC platforms (e.g., Bing Ads, Facebook Ads, Programmatic) • Familiarity with Google Analytics and other tracking tools • Strong analytical skills with a data-driven approach to decision-making. • Excellent communication skills, both written and verbal. • Ability to work independently in a remote setting, while also collaborating effectively within a team. • Detail-oriented with a focus on delivering high-quality work.