Creative Analyst - Paid Search

2 days ago

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MotiveMetrics

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Where human and artificial intelligence meet to understand audiences and create messaging that motivates

Digital Marketing • Marketing Communications • PPC • SEO • SEM

51 - 200

💰 $12.4M Venture Round on 2021-07

Description

• Collaborate with Account Managers and Data Analysts to identify themes and trends to focus on from an ad-copy perspective • Write custom, keyword relevant, compelling, and effective ad copy for paid search ad headlines and descriptions • Work with a variety of customers across industry categories and understand their marketing profile, products/services, and competitive landscape in which they compete • Have a great attitude and ability to work in a team environment • You will be working directly with Account Managers and Data Analysts to manage the client relationship, communicate campaign results, and develop short- and long-term strategies towards meeting our client’s business objectives

Requirements

• BA/BS • 2+ years of relevant work experience • Knowledge of paid search channels and concepts a plus • Understanding Google ETA’s and RSA’s is helpful as well as understanding how DKI’s work well/don’t work well • Ability to review analytical insights the system provides and apply that in a creative way to the ad-copy you will develop • Attention for detail and willingness to QA your work as well as the work of others • Proficient with Excel • Excellent analytical and problem-solving skills • Ability to prioritize tasks, multitask, and manage time efficiently • Possess a "big picture" perspective, but immediately willing to roll up your sleeves, and do whatever it takes to get the job done

Benefits

• Competitive compensation and comprehensive health benefits • Learning & Development opportunities • An entrepreneurial, supportive, and fun environment where everyone's ideas matter • Flexible work schedule