MotiveMetrics
MotiveMetrics is a company specializing in AI-driven solutions for paid search advertising. Utilizing advanced technologies like generative AI, machine learning, and natural language processing, MotiveMetrics helps businesses improve their marketing performance by understanding consumer intent behind search queries. Their platform focuses on personalized ad generation, message optimization, customer acquisition, and increasing operational efficiency. With a mission to aid businesses in leveraging AI for better customer insights and experience delivery, MotiveMetrics provides technology that highlights machine learning insights to inform digital marketing strategies.
Digital Marketing • Marketing Communications • PPC • SEO • SEM
Creative Analyst - Paid Search
September 17, 2024
MotiveMetrics
MotiveMetrics is a company specializing in AI-driven solutions for paid search advertising. Utilizing advanced technologies like generative AI, machine learning, and natural language processing, MotiveMetrics helps businesses improve their marketing performance by understanding consumer intent behind search queries. Their platform focuses on personalized ad generation, message optimization, customer acquisition, and increasing operational efficiency. With a mission to aid businesses in leveraging AI for better customer insights and experience delivery, MotiveMetrics provides technology that highlights machine learning insights to inform digital marketing strategies.
Digital Marketing • Marketing Communications • PPC • SEO • SEM
📋 Description
• Collaborate with Account Managers and Data Analysts to identify themes and trends to focus on from an ad-copy perspective • Write custom, keyword relevant, compelling, and effective ad copy for paid search ad headlines and descriptions • Work with a variety of customers across industry categories and understand their marketing profile, products/services, and competitive landscape in which they compete • Have a great attitude and ability to work in a team environment • You will be working directly with Account Managers and Data Analysts to manage the client relationship, communicate campaign results, and develop short- and long-term strategies towards meeting our client’s business objectives
🎯 Requirements
• BA/BS • 2+ years of relevant work experience • Knowledge of paid search channels and concepts a plus • Understanding Google ETA’s and RSA’s is helpful as well as understanding how DKI’s work well/don’t work well • Ability to review analytical insights the system provides and apply that in a creative way to the ad-copy you will develop • Attention for detail and willingness to QA your work as well as the work of others • Proficient with Excel • Excellent analytical and problem-solving skills • Ability to prioritize tasks, multitask, and manage time efficiently • Possess a "big picture" perspective, but immediately willing to roll up your sleeves, and do whatever it takes to get the job done
🏖️ Benefits
• Competitive compensation and comprehensive health benefits • Learning & Development opportunities • An entrepreneurial, supportive, and fun environment where everyone's ideas matter • Flexible work schedule
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