Adobe Analytics Architect

February 8

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Logo of Northern Trust

Northern Trust

Northern Trust is a trusted financial advisor known for its commitment to service, expertise, and integrity. The company provides financial services to a diverse range of clients including family offices, financial advisors, corporations, and nonprofits. With a focus on integrated trading solutions and insights into economic challenges, Northern Trust offers a comprehensive range of services tailored to the needs of various financial entities. It also emphasizes research and client engagement to help shape economies and optimize fund operations. Founded in 1889, Northern Trust continues to build on its reputation as a leader in the finance industry.

Asset Management • Corporate and Institutional Services • Wealth Management • Asset Servicing • Financial Technology

10,000+ employees

Founded 1889

💸 Finance

🏦 Banking

🏢 Enterprise

📋 Description

• Design robust Adobe Analytics implementations tailored to client business objectives. • Create scalable analytics frameworks, including solution design reference documentation (SDR), variable mappings, and tracking plans. • Lead the configuration, deployment, and management of Adobe Analytics (Experience Cloud) platforms. • Oversee tagging and data collection strategies, including working with tag management systems like Adobe Launch. • Integrate Adobe Analytics with other Adobe Experience Cloud products (e.g., Target, Audience Manager, Campaign) and third-party platforms. • Enable data activation use cases such as audience segmentation, personalization, and attribution modeling. • Audit existing implementations to identify and resolve gaps or inefficiencies. • Optimize reporting structures and dashboards to deliver actionable insights. • Collaborate with marketing, IT, and analytics teams to define KPIs, goals, and tracking requirements. • Partner with clients to ensure alignment of solutions with their business strategy and objectives. • Provide hands-on training and mentorship to clients and internal teams on Adobe Analytics tools and best practices. • Create documentation and deliver workshops to drive adoption and understanding.

🎯 Requirements

• 5+ years of hands-on experience with Adobe Analytics (Omniture) and Adobe Experience Cloud solutions • Deep understanding of Adobe Analytics Workspace, segmentation, calculated metrics, and reporting • Strong proficiency in JavaScript, HTML, and CSS for custom tracking and tagging • Experience with Adobe Launch (or other tag management systems) for tag implementation and management • Familiarity with API integrations and server-side tracking methodologies • In-depth knowledge of web analytics concepts, data collection techniques, and attribution modeling • Ability to translate business goals into measurable KPIs and reporting frameworks • Proven ability to troubleshoot data discrepancies, implement scalable solutions, and optimize data flows • Exceptional communication and presentation skills, with the ability to convey complex ideas to both technical and non-technical audiences • Strong organizational and project management abilities to handle multiple initiatives concurrently • Bonus: Adobe certifications (e.g., Adobe Analytics Architect, Adobe Analytics Business Practitioner) • Experience with other Adobe Experience Cloud products (e.g., Adobe Target, Audience Manager) • Knowledge of data privacy regulations (e.g., GDPR, CCPA) and their impact on analytics implementation • Familiarity with other analytics tools (e.g., Google Analytics, Tableau, Power BI) and data visualization best practices

🏖️ Benefits

• Benefits plan, including a Health Spending Account • Wellness Program & LifeWorks EAP • Fitness Reimbursement Program • Vet Care Program • RRSP Matching • Profit-Sharing • Performance Bonuses • Endless Professional Growth Opportunities • Delicious Meals & Company Social Events • Free Onsite Parking • Referral Bonus Program • Flexible work environment - so you can work where & when you work best • Allowance to help set up home office

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