Bilingual SEM Analyst
September 26
Description
• The Search Engine Marketing (SEM) team manages biddable media including SEM/PPC, display/GDN, Youtube and Discovery ads. • Work closely with the SEM Manager and Brand Managers to ensure campaign success. • Responsible for bringing in qualified leads. • Create, analyze and optimize paid search campaigns in Google AdWords, Bing Ads, Displays. • Conduct recurring weekly and monthly optimization tasks. • Provide consistent support to Managers and deliver analysis and insights.
Requirements
• 2-3 years of hands-on paid search experience for large budget accounts (Google & Bing). • Skilled in Google Analytics. • Understanding of SEO. • Certifications: Google AdWords Fundamentals, Search Advanced, and Google Display Certifications. • Up to date with the latest trends and best practices in SEM, Display and Video advertising. • Based in Latam. • Advanced English Proficiency in Excel and Google Sheets (pivot tables and formulas) a plus. • Bachelor’s degree in Marketing preferably – Advertising, social communication, Finance, Data Analytics, Engineering or equivalent experience in online advertising (min. 3 years) accepted.
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