SEO Specialist

February 19

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OptiNizers

OptiNizers is a company dedicated to helping businesses thrive by providing a range of remote talent services including executive virtual assistants, customer service, social media management, and graphic design. They emphasize optimizing and organizing business tasks to alleviate bottlenecks, enhance efficiency, and support growth. OptiNizers partners with clients to turn their business aspirations into reality, positioning themselves as allies in the entrepreneurial journey.

Executive Assistance

πŸ“‹ Description

β€’ Perform SEO audits of the client’s website and make actionable recommendations to improve search rankings. β€’ Develop and execute strategies for on-page optimization, including meta tags, content, internal linking, and site structure. β€’ Implement off-page SEO strategies, such as backlink building and outreach to improve domain authority. β€’ Conduct thorough keyword research relevant to the IT management industry and competitors to enhance search visibility. β€’ Monitor website performance using tools like Google Analytics, Google Search Console, and SEO software to track rankings, traffic, and conversions. β€’ Collaborate with content creators to optimize existing content and create new SEO-driven content. β€’ Provide regular reports on SEO performance and suggestions for improvements. β€’ Effectively articulate SEO strategy and positioning - so the team understands why certain strategies are being used and why they will ideally work. β€’ Problem-solving skills to address rank challenges. β€’ SEO techniques that not only drive traffic but also lead to customer engagement and conversions.

🎯 Requirements

β€’ Proven experience as an SEO Specialist with a solid track record of improving website rankings and driving organic traffic. β€’ Proficiency in SEO tools such as Ahrefs, SEMrush, Moz, or similar. β€’ Strong understanding of on-page and off-page SEO techniques. β€’ Experience with WordPress and other content management systems. β€’ Familiarity with HTML, CSS, and basic website coding (preferred but not required). β€’ Excellent analytical skills and ability to use data to drive decisions. β€’ Strong communication skills and the ability to work independently.

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