Overwolf
Overwolf is a leading platform in the gaming industry, specializing in in-game user-generated content (UGC). It empowers creators to enhance AAA games with mods, addons, and apps, providing tools and platforms for monetization and community growth. Overwolf offers services to gamers, app developers, game studios, and advertisers, including the CurseForge API for integrating UGC into games, and various monetization solutions for game servers and websites. By fostering an ecosystem for in-game creators, Overwolf enhances gaming experiences and facilitates ads and brand activations within the gaming community.
Ad Tech Product Manager
November 28, 2024
Overwolf
Overwolf is a leading platform in the gaming industry, specializing in in-game user-generated content (UGC). It empowers creators to enhance AAA games with mods, addons, and apps, providing tools and platforms for monetization and community growth. Overwolf offers services to gamers, app developers, game studios, and advertisers, including the CurseForge API for integrating UGC into games, and various monetization solutions for game servers and websites. By fostering an ecosystem for in-game creators, Overwolf enhances gaming experiences and facilitates ads and brand activations within the gaming community.
📋 Description
• Develop tools, features, and unique ad formats to empower publishers and app developers to optimize ad inventory and enhance user satisfaction. • Lead the integration of third-party ad tech solutions, managing RFPs, alignment with vendors, and technical requirements. • Design and optimize internal tools to streamline operations and boost efficiency. • Collaborate with Engineering, Customer Success, Yield Ops, Ad Ops, and Brand Partnership teams to deliver seamless integrations that support publisher needs. • Track key performance indicators, user feedback, and ad metrics to continuously optimize product offerings and enhance monetization. • Ensure all product offerings comply with data privacy standards (e.g., GDPR, CCPA) while enabling publishers to manage audience data effectively. • Journey to the lairs of mythical beasts to recover long-lost treasures that unlock new monetization opportunities.
🎯 Requirements
• 3+ years of experience managing ad tech products tailored for publishers, with expertise in programmatic advertising, monetization, and data privacy regulations. • Strong technical knowledge of ad tech stacks and tools, including SSP, DSP, GAM, Prebid, and programmatic workflows. • Proven experience managing the full product lifecycle, from ideation to launch, with a track record of delivering products that drive publisher revenue and engagement. • Strong analytical skills to interpret data, identify trends, and make data-driven decisions. • Excellent collaboration skills, with the ability to work closely with internal teams and external partners to deliver integrated solutions. • Clear and effective communication skills to align product vision with market needs. • Proficiency in dungeon crawling, with bonus points for stealth abilities and trap disarming skills.
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