Product Marketing Manager

July 22

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Palta

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Health & well-being tech company led by entrepreneurs on a mission to create a positive impact globally.

Tech • health

501 - 1000

Description

• Build a unique positioning and compelling messaging that differentiates Simple and its features in the market • Create and execute a go-to-market plan, including launching new products and managing the cross-functional implementation of the plan • Coordinate with product management, marketing, and other teams to ensure successful product launches • Conduct detailed market analysis to understand customer needs, pain points, and the competitive landscape • Translate your understanding of customer pain points into unique value propositions and messaging that resonate with customers; educate customers on how to use / get value out of our features • Build strong relationships with users to understand their needs and challenges • Work closely with product, growth, and marketing teams to share user feedback and suggest solutions • Track and analyze user engagement and come up with strategies for increasing user retention

Requirements

• 5+ years of product marketing experience, within a high-growth tech environment or B2C SaaS • Preferably a technical background: you’re an engineer turned marketer or you have a Bachelors or Masters degree in computer science, engineering, mathematics or related field