PEXA
electronic conveyancing • online settlement • property settlement • e-Conveyancing • digital settlement
Head of Digital Marketing
December 4
PEXA
electronic conveyancing • online settlement • property settlement • e-Conveyancing • digital settlement
Description
• Digital Marketing Director responsible for leading and driving the overall digital marketing strategy. • Enhance online presence, customer engagement and revenue growth. • Involves planning, executing and optimising digital marketing campaigns across various channels.
Requirements
• Must have relevant domain knowledge in conveyancing, mortgage or lending tech products. • Education: Bachelor’s degree in Business, Marketing or a related field. Master’s degree or MBA desirable. • Minimum of 10 years’ experience in digital marketing roles in FinServ, with at least 5 years in a senior leadership position. • Market knowledge: Track record and knowledge of Fintech technology (SaaS) and understanding of messaging and mediums to reach major banks, building societies, challenger banks, conveyancers, estate agents and mortgage brokers. • Proficient in CRM systems, particularly Salesforce, with a deep understanding of customer segmentation and lifecycle marketing. • Proven experience in a senior B2B digital marketing role, ideally within a high-growth or multi-brand environment. Knowledge of the UK legal or property sectors is a distinct advantage. • Strong expertise in managing digital marketing channels (SEO, PPC, email, social media, websites) and optimising campaigns for lead generation and conversion.
Benefits
• Personal and professional learning and development goals with tailored programs and tools. • Care about holistic wellbeing. • Support for ideal work/life blend.
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