Content Marketing Specialist
August 31
Description
• Manage PEX’s placement on affiliate and referral websites. • Collaborate closely with PEX’s Customer Success team to help drive reviews. • Manage the end-to-end operations of content marketing. • Collaborate with the marketing team to develop and execute a comprehensive content marketing strategy. • Help to create content concepts from a campaign and evergreen standpoint. • Conduct market research and competitive analysis to identify content opportunities and trends. • Create and manage a content calendar that includes blog posts, articles, whitepapers, case studies, social media content, email campaigns, and more. • Produce high-quality, engaging, and SEO-optimized content. • Own PEX’s external resource library. • Develop and execute content distribution strategies across multiple channels. • Provide support in event marketing initiatives, helping to organize tradeshows, conferences, etc.
Requirements
• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. • 2-4 years of experience in content marketing, within the fintech, SaaS, or financial services industry. • Strong writing, editing, and storytelling skills, with a keen eye for detail. • Proficiency in SEO best practices and content management systems (CMS). • Experience with the following platforms: WordPress, Salesforce, Hubspot, Google Analytics, PowerBi • Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment. • Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.
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