Demand Generation Manager

March 26

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PocketHealth

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51 - 200

Description

• Oversee all aspects of our B2B DG function • Conferences and events • Lead generation and marketing automation • B2B email marketing • B2B advertising • Operationalize our PLG motion • Collaborate with existing marketing functions

Requirements

• 4+ years of experience in B2B Demand Generation • Worked in a company with a PLG motion • Proficient at working collaboratively across an organization • Experience operationalizing and scaling Product Led Growth levers/functionality • Working cross-functionally to build pipeline • Building complex workflows and prospect engagement tactics • Managing complex projects that span months • Managing a marketing automation platform (we use Hubspot)