Digital Marketing Contractor

2 days ago

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Logo of Podium

Podium

Everything local businesses need to win.

Online Reviews • Reputation Management • Review Analytics • Customer Reviews • Small Business Reviews

1001 - 5000

Description

•At Podium, our mission is to arm every local business with a complete platform and outcome-driven AI employees that convert leads into real, paying customers. •Your primary responsibility will be to optimize and improve our Paid Search strategy in partnership with the Paid Acquisition Manager to drive increases in revenue at target returns on investment, and to report on progress and improvement. •Assist in execution of Podium’s Paid Search program and help drive the strategy alongside other stakeholders. •Understand and communicate current performance against targets and the main drivers of that performance. •Make data-based optimizations to campaigns, ad groups, and keywords to maximize Paid Search performance. •Assist in execution across other paid acquisition channels, including referral and direct mail, in conjunction with the Paid Acquisition Manager.

Requirements

•2+ years of experience in Paid Search, particularly with B2B tech companies •Mastery of Google Ads, with expert-level knowledge of campaign management and current paid search best practices •Exceptional analytical skills, with the ability to translate data into a detailed, actionable strategy •Demonstrated success in managing budgets of at least $50k/month •Ability to use in-platform and in-house analytics in conjunction to deploy and effective strategy •Critical thinking skills, wish an eye for detail and a bias for operational efficiency •Experience with Marketo and/or Salesforce preferred •Must be located in the Philippines •Must speak English fluently

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