Product Marketing Manager

August 7

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Logo of Primer

Primer

automation • payments • workflows • checkout • commerce

51 - 200

Description

• Develop and execute go-to-market strategy: identify the market opportunity and analyse competitors to clearly differentiate and position new products. You will be responsible for building a comprehensive strategy to launch new products and features. • Drive product adoption: identify adoption strategies for existing products and features for new and existing merchants. • Package products & features: collaborate with Product Managers to design a merchant-focussed product portfolio with unified naming conventions, product bundling and more • Be an advocate for our merchants: work with product operations to gather and analyze merchant feedback to create and improve product marketing strategies. • Enable and educate - you’re a product expert and take ownership of driving product education, internally and externally. This could involve hosting product events, user forums, changelogs, newsletters and more.

Requirements

• Proven ability to develop and execute successful go-to-market strategies for a technical/SaaS product, ideally in fintech or payments • Strong analytical skills and experience with market research and data analysis • Confidence and ease in leading customer interviews, joining presentations at C-level, and working with technical counterparts at some of the largest merchants • Great communication & presentations skills - you can make the complicated sound simple and interact with stakeholders, technical and non-technical, alike • A collaborative approach - to efficiently work with clients, partners, and internally, with Product, Marketing, and Sales

Benefits

• We are fully remote • Competitive share options • Uncapped holiday, with 25 days minimum to be taken • Co-working space access • Workations & company retreat • The best equipment for your role • £500 towards your home office setup • Generous learning budget • Medical insurance • A broad set of additional perks and benefits (depending on location)

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