Head of Marketing - Crypto

21 hours ago

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Quest Software

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Database Management • Cloud Management • Application Management • Data Protection • Microsoft Platform Management

1001 - 5000

Description

• Develop and implement a comprehensive marketing strategy to drive growth, enhance customer engagement, and strengthen brand identity across all digital platforms. • Manage key marketing channels such as social media, SEO, PPC, affiliate marketing, and influencer campaigns. • Analyze performance metrics, set KPIs, and make data-driven decisions to optimize ROI and improve campaign results. • Lead and mentor the marketing team, fostering creativity and professional development. • Plan and execute multi-channel campaigns, including email, SMS, and promotional activities while expanding affiliate networks and building strategic partnerships.

Requirements

• 7+ years in marketing, including 5+ years in leadership roles. • Proven experience in the online gambling or fintech industries. • Expertise in digital marketing (SEO, SEM, SMM, email marketing, affiliate marketing). • Strong track record in creating customer acquisition and retention strategies. • Proficiency with data analytics tools to drive decisions based on performance metrics. • Experience managing large marketing budgets and optimizing ROI. • Leadership skills with a history of managing cross-functional teams. • Advanced English; knowledge of additional languages is a plus. • Familiarity with cryptocurrency/blockchain technologies and international markets is desirable.

Benefits

• Flexible working environment with access to the latest tools and resources. • Competitive compensation and the opportunity to work with cutting-edge technologies. • Collaboration with a talented, diverse team that values innovation and growth.