Communications Specialist - Marketing & Graphic Design

December 8

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Logo of Prominent Global Solutions (PGS)

Prominent Global Solutions (PGS)

Program Management • Financial Management • Acquisition Management • Cybersecurity • Security Cooperation

Description

• Develop strategic marketing plans with focus on understanding audience targets, buyer personas, white-space positioning of the PGS brand • Be the primary voice for the company, leading all external communications and ensuring consistent and succinct messaging • Lead the development of creative and innovative campaigns, with a focus on full-funnel activities and demand generation; liaising with internal and/or external agency partners to launch and optimize • Build news brand presence by creating effective communication and relationships between the company and our subscribers (and prospects), and employ best practices to grow number of followers • Perform research on current benchmark trends and audience preferences and monitor and optimize web referral traffic • Collaborate (internally and externally) to maintain brand standards and continuity on social media and suggest and implement new strategies to develop brand awareness. • Ensure unified brand voice across all areas of the organization • Communicate daily with social media audience/followers, respond to queries in a timely manner and monitor mentions • Research industry news and marketing trends and encourage audience engagement • Create and analyze monthly and annual reports • Stay up to date with current technologies and trends in social media, design tools/applications • Create captivating designs for various projects (digital and print) • Create multimedia presentations, which involves using creative processes and tools to generate graphics and displays • Transform spoken or written descriptions of items, processes, issues, or events into visual representations without the benefit of existing pictures, models, or diagrams • Produce creative graphic design work to convey intended messages or have a desired effect on intended audiences through illustrations, websites, posters for meetings, and signage

Requirements

• An active presence across multiple social media platforms • Experience with SEO • Craft visually inspiring solutions: ability to apply design knowledge (color theory, typography, grids, composition) across all media • Ability to solve problems • Working experience with Photoshop Adobe Premiere/ After Effects • Good eye for photography, and photo/video editing skills required • Basic understanding of copyright laws and best practices • Thoughtful, analytical, possessing attention to detail and strong collaboration skills; ability to engage in constructive dialogue about the work and embrace an environment of learning, entrepreneurship and caring for shared goals

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