Digital PR Executive
4 days ago
Description
• Writing & drafting PR content, including reactive & proactive commentary, press releases, features, and thought leadership articles • Using data to create compelling, engaging, and newsworthy stories • Working towards achieving client KPIs • Liaising with clients, journalists, and the internal team • Identifying potential PR opportunities to create link-building and coverage opportunities for clients • Brainstorming creative PR campaign ideas and contributing to ideation sessions • Maintaining and building media outreach lists using PR software for outreach efforts • Monitoring the media landscape and news cycle to predict and pitch relevant ideas to clients
Requirements
• 1-3 years experience in a similar role within the digital PR industry • A bachelor's degree in a subject aligned with the role (e.g., English, Public Relations, Journalism, Marketing, Creative Writing, etc.) • Knowledge of the SEO sector and the integral role that digital PR plays in driving SEO results for websites • Experience with PR tools and software, including Google Trends, Google Glimps, AHREFS, Semrush, Moz, MuckRack, etc. • A strong understanding of the media landscape and a passion for consuming news across various sectors and industries • Excellent organisational and communication skills • Ability to manage multiple projects and client campaigns simultaneously
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