CRM and Lifecycle Marketing Manager

April 1

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Ruby Labs

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Ruby Labs is a company that creates cutting-edge consumer products designed to innovate across health, education, and entertainment sectors. With a commitment to enhancing lives and making a positive impact, Ruby Labs is at the forefront of technological progress. Their diverse portfolio reflects their dedication to innovation in vital sectors of society, specifically health and wellness, pharmaceuticals, education, and entertainment. Ruby Labs has a self-funded model that empowers them to pursue ambitious ideas independently. The company boasts over 100 million annual users and has a track record of sustained growth over 6 years, delivering products that are adopted by millions.

11 - 50 employees

Founded 2018

📚 Education

📋 Description

• About us: Ruby Labs is a leading tech company that creates and operates innovative consumer products. • About the role: We are seeking an experienced and data-driven CRM & Lifecycle Marketing Manager with a strong focus on email marketing. • Key Responsibilities: Lead and execute the email marketing strategy across all Ruby Labs brands. • Monitor and improve domain reputation, deliverability, and compliance with GDPR and privacy regulations. • Your mission: Boost our email marketing performance by 50% by optimizing and creating new email flows, setting up proper A/B testing, improving our list segmentation, and more.

🎯 Requirements

• Experience: Minimum of 3 years of hands-on experience in Email Marketing and Lifecycle Marketing. • Technical Skills: Proven experience with Customer.io and Mixpanel. • Strong background in segmentation, automation, flow building, A/B testing, and email deliverability best practices. • Copywriting: Excellent copywriting and communication skills in English. • Data-driven: Strong analytical skills and experience using data to improve email performance. • Attention to Detail: High level of operational excellence with a focus on data accuracy and flawless execution. • Bonus Points: Experience working with subscription-based, mobile, or digital consumer products.

🏖️ Benefits

• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance. • Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days. • Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge. • Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them. • Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.