User Acquisition Manager
October 22
Description
• At WinTech, we are at the forefront of innovation, crafting cutting-edge consumer products that shape the future. • We are seeking an experienced User Acquisition Manager to drive our user acquisition efforts for our subscription-based products (web to web). • The ideal candidate will have a proven track record in managing diverse traffic sources, including but not limited to Facebook, Google, Pinterest, TikTok Ads, and other social media platforms. • This role requires expertise in digital marketing strategies, performance marketing, and the ability to optimize campaigns across multiple channels to attract and convert subscribers effectively.
Requirements
• Strong experience in subscription user acquisition (web-web, web-app) with relevant products • Proven track record in paid social media marketing at scale, focusing on lead generation, performance marketing, and conversion optimization • Deep understanding of social media platforms, especially Facebook Ads • Strong experience with TikTok Ads, Pinterest Ads, or similar platforms • Experience driving leads through Meta is required; experience with other platforms (e.g., TikTok, Snapchat, YouTube) would be an advantage. • Strong analytical skills with proficiency in UA analytical tools and techniques • Advanced skills in performance measurement and optimization • Ability to analyze complex datasets, generate insights, and make data-backed decisions • Data-driven mindset with the ability to translate insights into actionable testing plans and campaign optimizations • Strategic thinker with a performance and ROI-driven approach • Capable of developing and implementing effective lead generation strategies • Ability to take initiative, work independently, and drive projects forward • Strong organizational skills to manage multiple performance-focused campaigns simultaneously • Proven track record of achieving goals and meeting timelines in a fast-paced environment • Excellent interpersonal and communication skills • Creative content writing ability • Capable of working effectively in a collaborative environment while maintaining focus on performance goals • Results-oriented with a passion for achieving tangible business outcomes through digital marketing efforts • Strong problem-solving and decision-making capabilities • Adaptable and quick to learn in a dynamic digital landscape
Benefits
• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance. 🏡⏰ • Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days. 🌴💼 • Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge. 🎉🌟 • Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them. 💻🚀 • Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. Read more about it here: https://docs.google.com/document/d/1dHF4ctKlez75whdn-ybUwP5d5Wr0BdwVrorrm_fM40Q/preview 📈💼
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