Director of Marketing

August 23

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School of Traditional Skills

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The skills you need. The instructors you trust. Coming September 2022.

2 - 10

💰 $910k Pre Seed Round on 2022-01

Description

• Responsible for overseeing Growth and Lifecycle Marketing for an e-learning subscription company. • Lead marketing efforts and drive growth through various strategies and channels. • Collaborate with the leadership team to present strategies and reports on marketing initiatives.

Requirements

• Minimum of ten (10) years of experience in marketing strategy with at least five (5) years in leadership. • Relevant Bachelor’s Degree in Marketing or a related field. • Demonstrable experience in designing and implementing successful marketing campaigns. • Solid knowledge of data analytics, web analytics, and Google Adwords. • Experience with CRM software and digital marketing tools and techniques. • Strong leadership skills with the ability to inspire and motivate a team. • Exceptional, empathetic, and approachable written and verbal communication skills. • Exceptional organizational skills, including structuring data and managing details. • Strong analytical and project management skills. • Strategic mindset with the ability to make difficult decisions. • Mastery of Google’s G Suite of products, including Gmail, Docs, and Drive. • Proficiency with virtual meeting and collaboration software and tools. • Ability to adapt and respond to changing requirements and emerging opportunities. • Ability to collaborate with co-located and remote team members and clients. • Ability to learn and apply new systems, technologies, and workflows. • Familiarity with e-learning, specifically with video format. • Familiarity with new media concepts, types, channels, and forms of user engagement. • Proven track record in performance marketing, particularly with Meta. • Experience in marketing live events such as webinars and summits. • Proficiency in data-driven decision-making and a strong understanding of marketing analytics. • Experience scaling a company from early stages to significant growth. • Ability to manage multiple projects simultaneously and meet deadlines. • Familiarity and passion for the Homesteading and Traditional Skills content we produce.

Benefits

• Company sponsored Health Benefits Package • Competitive compensation with annual reviews and merit increases • 15 days of paid vacation, plus an additional 5 days during Winter Break, and 14 additional days paid holidays in alignment with the US Holiday calendar. • Company-sponsored training and development programs • Remote-first flexible work environment