SKELAR
SKELAR is a Ukrainian venture builder dedicated to constructing international tech companies guided by venture investment principles. The organization takes pride in creating diverse digital businesses, ranging from EdTech to marketplaces, always with the aim of entering expansive markets, setting ambitious targets, and building robust teams. SKELAR's key expertise lies in modern technologies, deep analytics, and rapid scaling. The company also emphasizes significant humanitarian efforts in Ukraine, supporting projects to overcome war consequences and foster recovery.
Google Ads Team Lead - PPC
July 11, 2024
SKELAR
SKELAR is a Ukrainian venture builder dedicated to constructing international tech companies guided by venture investment principles. The organization takes pride in creating diverse digital businesses, ranging from EdTech to marketplaces, always with the aim of entering expansive markets, setting ambitious targets, and building robust teams. SKELAR's key expertise lies in modern technologies, deep analytics, and rapid scaling. The company also emphasizes significant humanitarian efforts in Ukraine, supporting projects to overcome war consequences and foster recovery.
📋 Description
• Building and managing the Google Ads direction from scratch on a transactional business model • Creating processes for your area from scratch • Hiring people in your area and their people management • Establishing effective collaboration with various marketing teams for the growth of your area: Product Marketing, MarTech, Creo team, and Marketing Analytics • Campaign management and optimization • Re-marketing of own users through various acquisition channels, including Google • Conducting A/B tests in procurement, on funnels, and on the product • Conducting business negotiations directly with Google Large Customers Sales team • Researching competitors and testing their best practices in our procurement
🎯 Requirements
• Minimum 2 years of experience in User Acquisition/Performance Marketing • Managing budgets of $50,000 per month • Analytical skills • Understanding of marketing metrics such as CPM, CTR, CPC, CPA, ROI, ROAS, LTV, CAC, retention, and others. And experience in their optimization • Growth-hacking mindset • Ability to defend your point of view and make decisions independently
🏖️ Benefits
• High level of autonomy • Opportunity to work directly with Head/C-level • Working with large service teams (analytics, creatives, funnels, MarTech, etc.) • Working with seven-figure budgets ($) and testing various hypotheses • Strong and experienced team
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