Channel Experience Manager

5 days ago

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Logo of Sony Interactive Entertainment

Sony Interactive Entertainment

Sony Interactive Entertainment is a prominent division of Sony Corporation responsible for the PlayStation brand and family of products and services. It designs, produces, and sells hardware and software for gaming consoles such as the PlayStation 5, PlayStation 4, and PlayStation VR2. Sony Interactive Entertainment also offers a range of digital services including PlayStation Plus, an online subscription service that provides access to a vast library of games and exclusive content. The company is heavily involved in the development and publishing of video games, offering popular titles like Horizon Forbidden West and Gran Turismo 7. Additionally, it supports indie game developers and hosts live competitive gaming events, contributing significantly to the gaming industry's ecosystem.

📋 Description

• Responsible for all Trade Marketing expertise and activity in the territory. • Collaborate closely with Commercial Managers to meet business needs and objectives. • Develop and propose go to market strategies across a variety of retailers and owned marketing vehicles. • Collaborate with Marketing and Commercial managers to prepare and deliver presentations to retailers on products and strategies. • Negotiate and execute Trade Marketing vehicles at multiple retailers. • Manage relationships with suppliers to deliver trade marketing activations. • Project manage implementation of activations. • Make and implement recommendations to improve the consumer journey. • Oversee budgets for Trade Marketing Business Operations costs. • Manage relationships with internal departments and negotiate with third parties.

🎯 Requirements

• Customer journey expertise (omnichannel inc. online & in-store) • Trade Marketing expertise with big box retailers • Project, stakeholder and budget management • Communication & Collaboration • Time & priority management • Understanding of other Marketing channels (inc. Social media, On-line advertising etc)

🏖️ Benefits

• medical • dental • vision • matching 401(k) • paid time off • wellness program • employee discounts for Sony products • bonus package

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