Director of Marketing - Japan

April 9

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Sophos

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Sophos is a leading cybersecurity company that specializes in protecting businesses against advanced cyber threats. The company offers a comprehensive suite of security solutions, including endpoint protection, managed detection and response (MDR), network security, and cloud security. With a prevention-first approach, Sophos aims to stop ransomware and other cyber threats before they cause harm. Sophos provides services such as threat research, security training, and operational support to ensure robust defense against cyberattacks. Their solutions cater to various industries including finance, healthcare, government, manufacturing, and retail. The Sophos Central platform delivers centralized security management, integrating seamlessly with existing IT infrastructure to enhance security posture.

IT Security • Next-Gen UTM (Unified Threat Management) • Mobile Device Management • Endpoint Security • Antivirus

1001 - 5000 employees

Founded 1985

🔒 Cybersecurity

☁️ SaaS

💰 Post-IPO Equity on 2021-08

📋 Description

• Sophos is a global leader and innovator of advanced security solutions for defeating cyberattacks. • As the Head of Japan & North Asia Marketing, you will lead the comprehensive marketing strategy for Japan with a strong focus on enterprise, SMB, and mid-market development. • This senior leadership role is crucial in driving demand generation, brand growth, and customer acquisition across diverse customer segments, from large enterprises to small and medium-sized businesses. • You will oversee a dynamic marketing team and work closely with sales, regional marketing, and channel teams to ensure cohesive execution and consistent pipeline growth. • Additionally, you will be responsible for the planning and overseeing on-the-ground execution of channel-led marketing programs in Taiwan, Hong Kong, and Korea. • This is primarily a remote leadership role and will require excellent cross-functional collaboration, and strong marketing leadership through organized planning and follow-up.

🎯 Requirements

• 10+ years of experience in B2B marketing, with a proven ability to lead enterprise, SMB, and mid-market marketing strategies, particularly in the IT or cybersecurity industry. • Significant experience in developing enterprise marketing strategies and driving growth in SMB/mid-market segments, with expertise in demand generation, pipeline acceleration, and customer acquisition. • Proven track record of working closely with Sales Development teams to ensure closed-loop lead management, alignment on lead scoring, and maximizing sales opportunities. • Experience working in global, matrixed environments and managing cross-functional teams to drive aligned outcomes across different market segments. • Strategic mindset, with the ability to balance long-term vision with short-term execution and ensure high productivity in both enterprise and SMB/mid-market marketing initiatives. • Expertise in developing demand generation programs, ABM (Account-Based Marketing), and multi-channel marketing campaigns that engage both enterprise and SMB/mid-market buyers. • Strong project management skills with a focus on productivity and delivering high-impact, measurable results in a fast-paced environment. • Exceptional leadership and influencing skills, with a track record of successfully managing and motivating teams to achieve ambitious business goals. • Fluent in Japanese (both written and spoken) with strong English proficiency for global team communication and collaboration. • In-depth knowledge of CRM systems, Salesforce, marketing automation, and analytics tools such as Tableau, Power BI, and SFDC to track performance and optimize campaigns. • Travel: Up to 20% within Japan, occasional travel within the APJ region (2- 4 trips per year). • Flexible Hours: Some non-standard working hours are required for events and trade shows

🏖️ Benefits

• Sophos operates a remote-first working model, making remote work the primary option for most employees. • Our people – we innovate and create, all of which are accompanied by a great sense of fun and team spirit • Employee-led diversity and inclusion networks that build community and provide education and advocacy • Annual charity and fundraising initiatives and volunteer days for employees to support local communities • Global employee sustainability initiatives to reduce our environmental footprint • Global fitness and trivia competitions to keep our bodies and minds sharp • Global wellbeing days for employees to relax and recharge • Monthly wellbeing webinars and training to support employee health and wellbeing