Senior Manager - Influencer Marketing
September 16
Description
• Develop and execute comprehensive influencer marketing strategies to enhance brand awareness. • Oversee the planning, execution, and optimization of US influencer marketing campaigns. • Utilize data and analytics to identify top global influencer partnerships. • Cultivate ongoing relationships with mega, macro, and mid Influencers and Key Opinion Leaders (KOLs). • Collaborate with cross-functional teams to ensure integrated and effective campaigns. • Oversee the organic gifting strategy and track impact on brand awareness.
Requirements
• 7+ years of experience in influencer marketing and community management, preferably within the skincare or beauty industry. • Strong understanding of influencer networks, social media platforms, and industry trends. • Excellent analytical skills with the ability to interpret data and make data-driven decisions. • Exceptional communication and relationship management skills. • Proficiency in using influencer marketing tools and software. • Ability to manage multiple projects simultaneously and meet deadlines. • Creative thinker with a strategic mindset and a passion for skincare.
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