Marketing Generalist

6 days ago

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Logo of SupportYourApp

SupportYourApp

Customer Service Outsourcing • Inbound Services • Online chat outsourcing • Back Office Support • 24/7 Support Outsourcing Services

1001 - 5000 employees

🤝 B2B

☁️ SaaS

📡 Telecommunications

💰 Venture Round on 2017-10

Description

• We’re building a helpdesk CRM that’s better than what’s out there — think of it as a smarter, improved version of Zendesk. • As a Marketing Generalist, you’ll be key in making SupportYourApp the go-to choice for companies wanting to improve their support services. • You’ll work closely with the VP of Product to help our teams test and grow our products, ensuring we meet our goals and deliver great value to our customers. • This role is all about planning and quickly executing. • We’re looking for a Product Marketing Manager with experience in B2B, a clear vision, and the confidence to lead in this exciting challenge. • Develop and implement a successful marketing strategy for the product to effectively communicate product value to the market and to achieve business goals; • Plan and execute marketing budget; • Conduct thorough market research and competitor analysis to identify trends, customer needs, and differentiation opportunities; • Collaborate effectively with cross-functional teams to execute marketing plans flawlessly; • Build comprehensive go-to-market (GTM) plans for new product launches; • Craft compelling product positioning and messaging that highlights the product’s unique value proposition and resonates with target customers.

Requirements

• Fluent communication skills in written and spoken English (at least C1); • A minimum of 3 years of experience in product marketing, ideally within the B2B tech industry or SaaS products; • Experience with US, EU markets; • Proven expertise in conducting market research, user behavior analysis, and developing winning positioning and messaging strategies; • Strong leadership skills and the ability to collaborate effectively with diverse teams.

Benefits

• Business hours • Opportunity to work fully remotely • Inclusive international environment • Compensation in USD • Good bonuses for referring friends • Paid intensive training and probation • Work-life balance • Responsive management interested in your growth and long-lasting cooperation • Greenhouse conditions for self-development

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