Product Analyst

April 3

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Syntasa

Syntasa is a versatile data and AI platform that provides no-code, low-code, and pro-code solutions to capture and harness first-party data for real-time customer insights and personalization at scale. Utilizing machine learning models and AI-driven analytics, Syntasa aids both commercial sectors and government agencies in transforming raw data into actionable strategies. It streamlines data processing from tools like Adobe Analytics, assisting organizations to execute effective data-backed decisions. Syntasa supports clients across various industries, including retail, finance, national security, and public health, helping to maximize marketing ROI, improve customer engagement, and enhance security measures across digital channels.

Journey Analytics β€’ Churn Reduction β€’ Customer Analytics β€’ Customer Intelligence β€’ Sentiment Analytics

πŸ“‹ Description

β€’ Conduct market research and competitor analysis to identify opportunities for product improvement. β€’ Conduct research on use cases, recommending new features and use cases. β€’ Assist in creating the product roadmap, defining product requirements, and prioritizing the backlog. β€’ Collaborate with cross-functional teams and support go-to-market strategies.

🎯 Requirements

β€’ Experience with and a desire to learn technical concepts in MarTech, AdTech, customer data, first-party data, and how it relates to big data, data science, and AI/ML. β€’ Proficiency in MS Office (with great PowerPoint skills), JIRA and Lucidchart in daily tasks. β€’ Requirements gathering experience ideally on MarTech implementations.

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