Direct Response Graphic Designer

June 3

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Description

• Design high-converting static assets that align with the client's target audience and campaign objectives. • Oversee the complete design process, from initial concept development to the final delivery, ensuring quality and consistency. • Leverage Photoshop for basic photo manipulation, cropping people/assets from backgrounds, and retouching. • Collaborate with copywriters, media buyers, and strategists to integrate text and visuals seamlessly, enhancing the overall impact of the ads. • Use data-driven insights to refine designs and optimize their performance across all advertising channels. • Prepare and export design assets tailored for various platforms, including banner display ads, social media ads, and YouTube thumbnails. • Maintain organized source files for easy access and collaboration within the team. • Provide design support for other marketing initiatives as needed.

Requirements

• Up-to-date portfolio demonstrating past work experience creating static assets for paid advertising. • Minimum of 3 years in graphic design, with a focus on creating digital advertising materials. • Expertise in using Adobe Creative Suite. • Understanding of fundamental design principles such as typography, layout design, and color theory. • Proven track record in direct response design, creating graphics that capture attention and drive conversions. • Excellent English communication—both written and verbal. • Ability to manage quick project turnarounds and thrive under stringent deadlines. • Ability to work collaboratively within a team and take constructive feedback.

Benefits

• 11 paid holidays • Generous Accrued Time Off increasing with years of service • Generous paid sick time • Annual day of service

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