Terrascope
Carbon measurement • Carbon management • Corporate sustainability • ESG • Carbon analytics
Global Digital Marketing Manager - B2B Enterprise SaaS
November 27
Terrascope
Carbon measurement • Carbon management • Corporate sustainability • ESG • Carbon analytics
Description
• Reversing the impact of climate change is one of the world’s biggest challenges. Businesses have a responsibility to lead the way. • Terrascope is an enterprise-grade, end-to-end decarbonisation software platform. • We are looking for team members who love the challenge of building a world class SaaS platform. • As the Global Digital Marketing Manager, you will be at the forefront of all our marketing efforts. • Your role requires a blend of strategy & analytical skills, creative flair and a deep understanding of sustainability. • This position involves executing content projects, running digital campaigns, and building up brand awareness for our decarbonisation platform.
Requirements
• Demand Generation skills: Track record of driving results for demand generation and inbound marketing in the B2B enterprise SaaS industry. • Startup mindset: Experience working in a fast-paced startup environment, preferably at scale-up stage. • SaaS familiarity: Familiarity with SaaS business models, subscription lifecycles, and the unique challenges of B2B customer acquisition. • Metrics-Oriented: Ability to analyze data to assess campaign performance. • Lifecycle Marketing: Ability to nurture leads through the marketing funnel using email, retargeting, and content marketing. • Account-Based Marketing: Familiarity with targeting high-value accounts to create a pipeline aligned with sales goals. • Tech Stack Proficiency: Hands-on experience with tools like HubSpot, Salesforce, Marketo, Pardot, or Google Analytics. • Project Management Skills: Ability to handle multiple projects at the same time, working collaboratively across regions and timezones. • Entrepreneurial mindset: Ready to launch small to learn and iterate, and adjust fast to changing company priorities. • Resource Allocation: Ability to optimize marketing spend across channels to achieve maximum ROI. • Expert communicator: A knack for breaking down complex topics into simple narratives and visuals. • Expected to work at least 5 hours a day during Singapore business hours.
Benefits
• Become part of a Pioneering Decarbonization Platform: Terrascope is an enterprise-grade, end-to-end decarbonization SaaS platform that empowers businesses to measure and manage their carbon emissions effectively. • Global Recognition and Partnerships: Backed by Nupo Ventures and incubated with support from BCG X, Terrascope has achieved globally recognized accreditations. • Collaborative and Impact-Driven Culture: Terrascope’s culture embraces customer obsession, speed, quality, and a startup mindset.
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