Senior Influencer Marketing Lead

January 15

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Logo of Thrasio

Thrasio

Thrasio is a company committed to bringing the world's most-loved products to consumers. As one of Amazon's top 5 sellers, Thrasio ensures that every product delivered meets high-quality standards consistently, aiming to enhance the everyday lives of customers. With a significant presence in the marketplace, Thrasio has successfully placed its products in over 80 million households across more than 150 retailers and marketplaces.

e-commerce • Amazon • Private Equity • Online Retail • Business Growth

1001 - 5000 employees

Founded 2018

🛍️ eCommerce

🛒 Retail

👥 B2C

📋 Description

• Responsible for ensuring successful partnerships with influencers. • Set strategy and build new growth opportunities. • Manage planning, execution, and reporting across social channels. • Source, negotiate and execute paid marketing campaigns with influencers. • Forecast revenue and profit, optimize campaigns. • Oversee business and content strategy across influencer partnerships. • Lead growth efforts across influencer affiliate and paid marketing campaigns. • Create monthly business reports to evaluate external partners. • Analyze performance and scale influencer partnership opportunities. • Improve performance tracking and reporting processes. • Manage agencies and vendors engaged for campaign development and execution.

🎯 Requirements

• 5+ years of social media marketing experience – creator / influencer marketing and ecommerce are pluses • Deep knowledge of and passion for social media marketing (Instagram, Amazon Live, TikTok, and YouTube) • Excellent communication, collaboration, and interpersonal skills • A mixture of creative qualitative and analytical quantitative thinking • Advanced excel skills and an analytical mindset with strong problem-solving abilities and attention to detail • Strong organizational, planning, and decision-making skills • Ability to deal with ambiguity in a fast-paced, ever-changing environment • An undergraduate degree in marketing, communications, advertising, or public relations, or a related field from an accredited university

🏖️ Benefits

• Paid time off • Paid holidays • Parental leave • Lifestyle spending account • Access to Linked In Learning • Medical, vision, and dental insurance • Healthcare savings account (HSA) • Flexible spending accounts (FSA) • Life insurance • Disability insurance • 401k plan • Discounts on Thrasio products

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