Director - Media Investment

April 8

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Tinuiti

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Tinuiti is a performance-driven digital marketing agency that specializes in boosting brand impact across various digital channels. Their full-funnel approach integrates commerce, TV & audio, social media, and search platforms to optimize user engagement, drive conversions, and expand digital footprints. Tinuiti leverages advanced proprietary technology, including Bliss Point, for marketing measurement and optimization, delivering insights to maximize efficiency and impact. The company emphasizes a product-led strategy and is recognized for its expertise in media planning, measurement, and attribution as demonstrated by accolades received in industry reports.

Facebook • Amazon • Google • Instagram • Streaming

1001 - 5000 employees

Founded 2016

💰 Debt Financing on 2019-08

📋 Description

• The Director, Media Investment role serves as a pivotal leader within our department. • This position is crafted for a visionary who thrives in the fast-paced world of media. • Lead the cross-channel investment approach on large agency accounts. • Help maintain a best-in-class buying approach and partnerships in the media landscape. • Lead, manage, and mentor a multi-level team within our department. • Work closely with agency leadership to identify growth opportunities. • Excellent knowledge of TV, audio, and display trends through educational meetings with publishers. • Evaluate partner materials and negotiate media plans and costs for complex campaign objectives. • Responsible for leading the team to work on complex, large-scale strategic projects.

🎯 Requirements

• 10+ years of experience in a media agency or publisher environment, with a focus on media buying in linear TV, OTT, digital audio, and/or display advertising. • Experience in commerce, out of home, experiential, and/or paid social a plus. • Long-standing track record of leveraging partner relationships and industry knowledge to negotiate and execute high-value media opportunities, and demonstrable long-term relationships with key salespeople at marquee publishers/networks • Experience leading a moderately sized team of both people managers and individual contributors • Strong understanding of capabilities and ways to leverage industry platforms (DSPs, research tools) • Strong knowledge of incrementality testing, in-channel and cross-channel measurement solutions and best practices (ex: MMM, ghost bidding, conversion lift) • Knowledge of data/audience collaboration tools such as LiveRamp and third party ad servers like Flashtalking • Demonstrated organizational skills with a focus on strategically driving projects forward, and a proven ability to oversee process and QA of team’s work product • Excellent strategic marketing and communication skills to influence the adoption of new media opportunities internally and directly with clients • Proficiency in Microsoft Excel and excellent business writing and presentation skills • Expert time management capabilities, managing multiple projects against tight deadlines while navigating a high degree of ambiguity

🏖️ Benefits

• Unlimited PTO: At Tinuiti, we believe you deserve time to rest and enjoy life unplugged from your devices. • Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts • Retirement: Match up to 4% of your contributions at 100% with immediate vesting • Perks and Wellness: Fringe, Forma, Thankful giving, Equity • Learning and Development: Mentor program and more