Trafilea Tech E-commerce Group is a next-generation consumer-tech platform and e-commerce group of brands. The company is powered by proprietary technology, world-class marketing, and operational excellence. Trafilea's ecosystem integrates data, technology, and systems to enhance all its brands, focusing on creating a frictionless, high-performing shopping experience. The group manages a real-time ad management technology and an AI-powered advertisement platform, enabling high-efficiency budget allocations and optimization across their operations. Trafilea has a significant impact with over 10 million customers and 30 million online users, making it a data-driven and tech-enabled powerhouse in the e-commerce industry.
eCommerce β’ technology β’ retail β’ marketing β’ apparel
December 5, 2024
Trafilea Tech E-commerce Group is a next-generation consumer-tech platform and e-commerce group of brands. The company is powered by proprietary technology, world-class marketing, and operational excellence. Trafilea's ecosystem integrates data, technology, and systems to enhance all its brands, focusing on creating a frictionless, high-performing shopping experience. The group manages a real-time ad management technology and an AI-powered advertisement platform, enabling high-efficiency budget allocations and optimization across their operations. Trafilea has a significant impact with over 10 million customers and 30 million online users, making it a data-driven and tech-enabled powerhouse in the e-commerce industry.
eCommerce β’ technology β’ retail β’ marketing β’ apparel
β’ Trafilea is a dynamic and innovative Tech E-commerce Group that operates multiple direct-to-consumer brands in the intimate apparel and beauty sectors. β’ Focus on using data-driven strategies to scale their businesses. β’ Establish a comprehensive returning customer journey with a focus on retention opportunities. β’ Optimize communication and tactics through Paid Media, E-mail, SMS, and Push Notifications. β’ Enhance retention levels by utilizing data and insights, while improving key metrics such as Customer Lifetime Value (LTV), Repurchase Rates, Net Promoter Score (NPS), and purchase frequency.
β’ Experience in CRM and Retention departments, showcasing strong expertise in customer segmentation and direct marketing channels. β’ Proven experience with Marketing and CRM platforms or campaign managers for operating owned channels such as email marketing and SMS. β’ Familiarity with push notifications is a valuable plus. β’ Previous experience leading squads or multidisciplinary teams, including collaboration with creative teams to align messaging and strategy effectively. β’ Demonstrated ability to work closely with data scientists to analyze daily conversion and retention metrics, using insights to refine campaigns and drive results.
Apply NowNovember 15, 2024
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