Udemy
Udemy is an online learning and education platform that offers a wide range of courses and certifications in various fields such as web development, data science, leadership, and project management. It connects learners with qualified instructors to help build in-demand career skills through its business solutions and individual training offerings. Udemy provides access to both technical and soft skills training, making it a versatile resource for personal and professional growth.
e-learning • education • skills • technology • internet
Senior Consumer Marketing Manager
February 15
Udemy
Udemy is an online learning and education platform that offers a wide range of courses and certifications in various fields such as web development, data science, leadership, and project management. It connects learners with qualified instructors to help build in-demand career skills through its business solutions and individual training offerings. Udemy provides access to both technical and soft skills training, making it a versatile resource for personal and professional growth.
e-learning • education • skills • technology • internet
📋 Description
• At Udemy, we’re on a mission to transform lives through learning. • You are an experienced Integrated Consumer Marketing leader with a passion for consumer technology or education. • You will design and execute multi-channel marketing campaigns that resonate with our target audiences. • You will be responsible for driving consumer revenue growth and enhancing learner engagement in New Ventures’ focus markets. • In this role, you will lead and inspire a team, take ownership of business goals, and collaborate with internal stakeholders.
🎯 Requirements
• 7+ years of consumer marketing experience (either at an agency or a brand), with at least 2 years in multi-national companies/ brands focusing on the Japanese market. • Experience in leading multi-channel marketing campaigns, including campaign briefing, media planning, creative development, and measurement. • Fluent in English and Japanese (both written and verbal) to effectively communicate with global teams and local markets; Proficiency in Korean is a plus. • Proficiency with marketing tools such as Google Analytics and lifecycle marketing platforms. • Hands-on experience with digital paid marketing channels, including SEM, YouTube, Meta, and other local channels. • A data-driven mindset with excellent analytical skills to measure, report, and optimize campaign performance. • Passion for technology and education with an understanding of how learning improves consumers’ lives.
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