Director of Offline Media (TV, OOH, Radio)

July 24

Apply Now

Receive Emails with Similar Jobs

Underdog Fantasy

WebsiteLinkedInAll Job Openings

Underdog Fantasy is one of the fastest-growing fantasy sports companies on the market.

sports • gaming • fantasy

201 - 500

Description

• Lead Underdog’s Offline media strategy to drive growth against key Fantasy and Sportsbook business objectives. • Plan and deploy the offline marketing budget, ensuring our mix of spend across channels and states is aligned with our overall strategy. • Drive understanding of how our media investment drives our revenue growth and broader impacts through alignment and leadership within our attribution and media mix modelling program • Create strong relationships with third party agencies and platforms ensuring we maximize insights and knowledge to help us create best in class campaigns

Requirements

• Minimum of 8 years of experience leading media planning & execution • Marketing experience working on high growth B2C digital only product is strongly preferred i.e online gaming, streaming, e-commerce. • At least 3 years of management experience preferred. • Expert in media but able to simplify and communicate complexity to broader audiences. • Passionate on optimizing and testing creative to drive users at all funnel stages

Benefits

• Our targeted compensation rate for this position is between $140,000 and $200,000, depending on experience, plus equity. • Think your skills are exceptional and warrant higher pay? Apply anyway! If we agree, we're willing to negotiate.