Verato
Verato is a cloud-native SaaS platform specifically designed for healthcare organizations, providing high accuracy in identifying patient, provider, member, and consumer identities. Their hMDM platform serves as the next generation Master Data Management for healthcare, facilitating smarter growth, whole-person care, and actionable insights across the healthcare continuum. Verato's patented Referential Matching technology ensures precise identity data management, enabling digital engagement, clinical interoperability, and provider data integrity. The company supports healthcare providers, health information exchanges, payers, and government entities by delivering improved data quality, efficient mergers and acquisitions processes, and enhanced population health management. Verato seeks to transform healthcare engagement, ensuring accurate, complete, and consumer-centered data to thrive in a consumer-driven landscape while maintaining robust security measures.
Identity Matching and Correlation • MDM (Master Data Management) • HIE (Health Information Exchange) • MPI (Master Patient Index) • SaaS (Software-as-a-Service) and Cloud
Contract Customer Marketing Manager
February 28
Verato
Verato is a cloud-native SaaS platform specifically designed for healthcare organizations, providing high accuracy in identifying patient, provider, member, and consumer identities. Their hMDM platform serves as the next generation Master Data Management for healthcare, facilitating smarter growth, whole-person care, and actionable insights across the healthcare continuum. Verato's patented Referential Matching technology ensures precise identity data management, enabling digital engagement, clinical interoperability, and provider data integrity. The company supports healthcare providers, health information exchanges, payers, and government entities by delivering improved data quality, efficient mergers and acquisitions processes, and enhanced population health management. Verato seeks to transform healthcare engagement, ensuring accurate, complete, and consumer-centered data to thrive in a consumer-driven landscape while maintaining robust security measures.
Identity Matching and Correlation • MDM (Master Data Management) • HIE (Health Information Exchange) • MPI (Master Patient Index) • SaaS (Software-as-a-Service) and Cloud
📋 Description
• 3 Month Contract Position with the possibility of Extension • Responsible for designing and implementing impactful customer marketing experiences that focus on increasing customer loyalty, expansion, and advocacy • Responsibilities include creating communities based on level and interest; identifying opportunities for cross-sell/upsell; and amplifying our customers’ stories • Create communities based key functions (executives, HIEs, EHR systems, etc) that balance the needs of the business and the value to the customers • Develop customers into advocates, willing to evangelize how Verato helps them to achieve their business objectives • Amplify our customers’ experience via customer success stories, industry awards and recognition, speaking and PR opportunities, peer reviews, and more • Design and execute cross-sell/up-sell programs to increase stickiness and fuel our growth • Integrate customer marketing activities, including focus groups, webinars, events, email, social, etc., with demand gen activities • Collaborate with sales and customer experience to manage customer onboarding and retention
🎯 Requirements
• 5-7 years of experience in customer marketing, preferably in tech marketing • Ability to understand how customers are using Verato solutions to achieve their business goals and translate into marketing programs • Demonstrated success in establishing communities and creating advocates • Revenue-driven mindset, ensuring programs deliver results • Proficient in marketing technology, such as Salesforce, Marketo, Gong
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