Associate Brand Manager

March 21

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Viega Group

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Viega Group is a leading provider of plumbing and heating systems, recognized for its innovative solutions in the construction industry. The company specializes in delivering high-quality products and technologies for water supply and drainage systems, catering to both residential and commercial sectors. Viega Group is dedicated to sustainability and efficiency, aiming to enhance living and working environments through its advanced systems.

5001 - 10000 employees

Founded 1899

📋 Description

• Lead, develop, and execute national and regional marketing plans • Build a deep understanding of our target audience (Wholesalers, Contractors, etc.) • Provide strategic direction to the internal design team and external agency network • Analyze mid and post-program data and recommend/implement changes to optimize programming • Collaborate with Customer Market Insights team to propose and complete the research needed • Understand current business performance; develop strategies and recommend investments to support growth • Collaborate with Counter Marketing Manager to execute distributor-specific campaigns • Proactively share results with key stakeholders • Attends meetings as required and/or assigned • Performs other duties as required and/or assigned • Will be required to travel up to 25% of the time

🎯 Requirements

• Strong business acumen, understand the P&L and how marketing metrics relate to financial performance • Ability to provide strategic direction for the program and creative development including briefing, program, and creative review • Understanding of advertising claims and ability to evaluate risk • Ability to manage multiple projects and timelines • Ability to effectively communicate with all levels of the organization, both verbally and in writing • Ability to manage stakeholders, engage and enlist support from, and build trust with, other functions • Strong analytical skills • Able to gather and interpret data, turning data into insights and insights into action plans • Ability to find alternative data sources when data is not available • Ability to solve problems and execute innovative solutions • Working knowledge of computer programs including Microsoft Word, Excel, Outlook, PowerPoint • Bilingual in English and French, with strong verbal and written communication skills in both languages preferred

🏖️ Benefits

• Medical, Dental, Vision • Wellness Program • Company Paid Benefits (Life, AD&D, Disability) • Group RRSP retirement plan with a 7.5% company contribution • Time Off Programs