Lead Generation Specialist
October 29
Description
• Conduct market research to identify potential leads based on target customer profiles. • Build and maintain accurate contact lists using tools like LinkedIn, CRM systems, and lead generation software. • Qualify leads through initial outreach via email, LinkedIn, or phone to determine interest and fit. • Collaborate with the sales team to provide qualified leads and support ongoing sales efforts. • Track and record all lead generation activities in CRM systems to maintain an organized pipeline. • Assist in creating outreach messages and templates that engage and convert potential clients. • Monitor and report on lead generation performance, providing insights to optimize strategies. • Stay updated on industry trends and competitor activity to identify new lead opportunities.
Requirements
• Strong research and analytical skills to identify and qualify high-potential leads. • Familiarity with CRM tools (e.g., Salesforce, HubSpot) and lead generation software. • Excellent written and verbal communication skills for effective outreach and engagement. • High attention to detail to maintain accurate lead records and follow-up. • Self-starter with the ability to work independently and manage multiple tasks in a remote environment. • Basic understanding of sales funnels and lead qualification processes. • Comfortable with social media platforms, especially LinkedIn, for prospecting.
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